Telecommunications Theory/Printable version

Telecommunications Theory

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Hypodermic Needle Theory

Modeling and Social Cognitive Theory of Mass Communication

Limited Capacity Model of Motivated Mediated Message Processing

Cultivation

Constructions of Social Reality

Accessibility Theory

Media Dependency

Agenda Setting Framing Priming

3rd Person Effect

Uses and Gratifications

Flow - Presence - Transportation Theory

Introduction

Flow

Flow is a theoretical concept proposed by psychologist Mihály Csíkszentmihályi. It postulates that when difficulty of task is matched to the skill of the person doing it, a state of "flow" is reached. (citation needed)

References

Flow

• Chin-Lung Hsu and Hsi-Peng Lu, Why do people play on-line games? An extended TAM with social influences and flow experience, Information & ManagementVolume 41, Issue 7, , September 2004, Pages 853-868.

(http://www.sciencedirect.com/science/article/B6VD0-4B0SWDC-1/2/94783dc82f5f015ee6105f60b05cc680)

• Csíkszentmihályi, Mihály (1975). Beyond Boredom and Anxiety. Jossey-Bass: San Francisco, CA. 36. ISBN-10: 0875892612, ISBN-13: 978-0875892610
• Csíkszentmihályi, Mihály (1990). Flow: The Psychology of Optimal Experience. New York: Harper and Row. ISBN 0-06-092043-2
• Csíkszentmihályi, Mihály (1996). Creativity: Flow and the Psychology of Discovery and Invention. New York: Harper Perennial. ISBN 0-06-092820-4
• Csíkszentmihályi, Mihály (1998). Finding Flow: The Psychology of Engagement With Everyday Life. Basic Books. ISBN 0-465-02411-4 (a popular exposition emphasizing technique)
• Csíkszentmihályi, Mihály (2003). Good Business: Leadership, Flow, and the Making of Meaning. New York: Penguin Books. ISBN 0-14-200409-X
• Jackson, Susan A. & Csíkszentmihályi, Mihály (1999). Flow in Sports: The Keys to Optimal Experiences and Performances. Champaign, Illinois: Human Kinetics Publishers. ISBN 0-88011-876-8
• Sherry, J. L. (2004). Flow and media enjoyment. Communication Theory, 14(4), 328-347.

Presence

• Kwan Min Lee (2004) Presence, Explicated Communication Theory 14 (1) , 27–50 doi:10.1111/j.1468-2885.2004.tb00302.x

Transportation

• Green, M., Brock, T., and Kaufman, G. 2004. Understanding media enjoyment: The role of transportation into narrative worlds. Communication Theory 14, 4 (2004), 311-327.

Diffusion and Gap Theories