Some people have money, some people have political capital, some have media capital, some have guns.
We have technology. It's free, its available. It can connect, organize, inform, provoke, alert, display.
This book is about using it right to get your effect. It is about harnessing social and participatory technologies for the people who need it most. Those who do not have other means of organizing themselves to action or making their voice heard. In other words, you.