While there are some "do’s" and "don’ts", the success of Wikipedia is not an easily replicable model, and may even be unique. So in most cases it makes sense not to beat them but to join them. Creating a new volunteer community is hard, but moving digital content into a space where an existing community can work on it is easier.
- Masum, H., Rao, A., Good, B.M., Todd, M.H., Edwards, A.M., et al. (2013) ‘Ten Simple Rules for Cultivating Open Science and Collaborative R&D’. PLoS Computational Biology, 9(9) [Online]. Available at: http://dx.doi.org/10.1371/journal.pcbi.1003244 (Accessed 17 February 2014).