Last modified on 11 February 2012, at 20:22

Branding a University Media Department

This Wikibook has been established to develop a branding process for a small private university's media department . An on-line community will brainstorm and develop ideas related to this process.
Bush with media students
  • It's necessary to agree on a definition for branding and that branding is not optional.
  • Are there unique branding requirements for a small private university’s media program?
  • This discussion is for faculty, students, alumni, administrators, professional advisors and everyone involved with the media department's curriculum.
Media students preparing for live broadcast

Chapters For Initial DiscussionsEdit

ORU students
Media students
Zwick with media students

Brainstorming ChaptersEdit